PGA TOUR Superstore opens its first Pinellas County location Saturday, June 13, at Crosswinds Shopping Center at 2020 66th Street in St. Petersburg. The 29,600-square-foot store is the chain's twelfth in Florida and its second in the Tampa Bay market — a large-format golf retailer that has made service infrastructure as central to its footprint as merchandise.

The brand has been under the ownership of Arthur Blank, co-founder of Home Depot, since 2010. Blank brought a large-format, service-intensive retail model to a category that had previously operated at smaller scale; the chain now runs 77 stores nationally and has announced a target of more than 100 locations. Florida, with its year-round golf calendar and dense concentration of private clubs and resort courses, has been among the most active expansion states in that push.

The Crosswinds location is built for participation as much as purchase. Per the operator, permanent floor amenities include interactive simulators, practice hitting bays, and putting greens — infrastructure that requires meaningful square footage and distinguishes the concept from general sporting goods retail. Custom club fittings by certified staff, on-site repair services, and instructor-led lessons complete the in-store program. The service stack matters to the business model: a golfer who schedules a fitting or a lesson generates repeat store visits across a full season in a way that a one-time equipment purchase does not.

The 66th Street corridor in mid-Pinellas places the store within reach of a market the operator describes as holding more than 40 golf courses across Pinellas and Hillsborough counties — a concentration spanning municipal tracks, private clubs, and resort facilities that sustains equipment and instruction demand year-round. The Pinellas market had no PGA TOUR Superstore address prior to Saturday despite that underlying activity.

The grand opening is June 13. With the chain's stated target of 100-plus locations still ahead, and the Tampa Bay corridor holding both the golf infrastructure and the year-round demand its format depends on, the Crosswinds store sets the baseline for whether a further in-market expansion follows.