Stephen Starr is moving into one of Palm Beach's most consequential vacant addresses. The municipality has approved plans for a 165-seat restaurant inside the former Neiman Marcus building at 151 Worth Ave., with Starr's team targeting a late 2027 opening. The concept, tentatively called Room Service, is built around steakhouse classics.
The former Neiman Marcus space on Worth Avenue represents the kind of ground-floor transformation that reshapes a retail corridor's center of gravity. The building's departure from luxury department-store tenancy and its conversion to a full-service restaurant marks a meaningful shift in how the avenue is being used — and who is being recruited to use it.
Per the operator's Instagram, the menu will anchor on steakhouse classics alongside a roster that includes lobster mac and cheese and Peking duck — a range that signals something broader than a conventional chophouse. The name Room Service, if it holds, suggests the operator is playing with hospitality iconography, leaning into the Palm Beach resort vernacular rather than away from it.
The physical configuration of the space adds a notable amenity: balcony seating overlooking Worth Avenue. At 165 seats total, the room is large enough to anchor an evening but not so sprawling that it reads as a convention-hall operation. For Worth Avenue, where the retail tenant mix has been in flux, a dining anchor of this scale and operator profile carries real weight.
